Relocation Travel Makes Its Mark, As Incentives Lure Millennials

Move on vacations and business trips: Make room for relocation trips.

An analysis by Yardi Kube, a California-based company that provides software solutions for the real estate industry, shows that Florida and Texas are the top travel destinations for remote workers looking to relocate. More millennials than other age groups are commuting, the analysis shows, and most from California and New York over Florida and Texas.

Relocation trips are on the rise as various states and regions seek to attract talent by offering financial incentives to relocate. In Tulsa, Oklahoma, the George Kaiser Family Foundation is offering a $10,000 grant to workers who relocate to the city. In northwest Arkansas, remote workers who relocate to Washington or Benton counties are offered $10,000 and $600 toward the purchase of a bicycle.

The North Arkansas Council, a conglomerate of local businesses, says its Life Works Here initiative “seeks to capture the attention and interest of talent from across the country in search of a better quality of life “. The incentive program, launched in November 2020 with funds from the Walton Family Foundation, announced a year later that it received more than 26,000 applications from applicants in more than 115 countries and 50 states.

Of the 740,000 people who moved to Florida in 2022, 107,000 were remote workers, says Yardi Kube. In Texas, about 660,000 people moved into the state, and about 95,000 were remote workers.

“Texas and Florida are the top relocation choices not only for remote workers, but for people in general in the United States,” says Sanziana Bona, a Yardi Kube content marketing writer. “Some of the reasons why people feel attracted to these states include the warm climate, a low cost of living, a diverse economy, tax advantages and a better quality of life.”

Millennials represent 51% of remote workers who have moved out of state, according to Yardi Kube. Remote workers in the Gen X age group accounted for 21% of those who moved to another state, and Baby Boomers and the Silent Generation were the remote workers least likely to move to another state.

“Millennials are more likely to relocate given the age and point in their lives that most of them are,” says Bona. “With the younger ones relatively new to the job market and the older ones close to the middle of their careers and probably having families, the transfer comes easily at this dynamic time in their lives. They are open to new opportunities and they can easily adapt to change and new places.”

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