On November 7, during the exhibition World Travel Market 2023, Diethelm Travel announced its metamorphosis into DTH Travel.
“The agency retains its heritage, expertise and values while adopting a new future-focused philosophy“, he indicated later. The purpose of this change is to focus on novelty and innovation.
“Today, we are living a key moment: our new brand image is the symbol of a major change, which breathes a new perspective into our identity and our reason for being. This allows us to stay relevant in these ever-changing times.“, comments Stephan Roemer.
The new identity will be based around of four pillars : :
– the expertise of its local teams spread across 13 destinations, who are committed to providing a service to their business partners and customers.
– tailored experiences
– the development of products that aim to strengthen the autonomy of local communities, DTH Travel that wanted to ensure an enriched and authentic travel experience
– innovation for reservations, with the adoption of TourPlan, a software designed for inbound agencies, which allowed to completely digitize their distribution process, and to facilitate the production of packages for customers, but also to generate quotes for travelers very quickly.
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