A fast-growing nationwide pet superstore has announced plans to open in Rotherham when it reaches its target of 100 stores.
Jollyes has become one of the leading pet food supermarkets with over 90 locations in the UK. It started in Enfield as a single store in 1971.
Known as ‘The Pet People’, Jollyes is set to open at the Great Eastern Retail Park in Parkgate on March 22.
Since the beginning of 2022, the company has doubled the size of its domain with the opening of 34 new stores. Last year growth was supported by a £3m facility from HSBC which enabled the firm to boost its opening program with a further ten new places before the end of the financial year.
Sales in the 2023 financial year passed the £100m threshold, rising 33% from £87m the previous year to £115.5m in the year to 29 May 2023.
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The company achieved record sales during the festive period, with a 13% increase in sales as of more than five weeks leading to December 31 2023. The total growth for this period was an impressive 25%. The week before Christmas marked the chain’s strongest seven-day trading period in its history, with customer numbers up almost 45% compared to the previous year and a 26% increase in a similar basis.
Joe Wykes, CEO of Jollyes, said: “Christmas saw us continue to fly, offering market leading trade both in store and online as we brought our special combination of expertise, service and value to parents of animals of the United Kingdom.
“A big thank you to our 1,000-strong team – I know these excellent results are fueled by their hard work for customers in the communities they serve. We look forward to trading from 100 stores for the first time and continuing to invest in 2024 to build a platform for even more growth in the coming months.
The superstores stock pet food, pet toys and a variety of pet accessories and customers are actively encouraged to bring their pets into the store.
The new Rotherham is also set to house a community clinic offering vaccinations and other advice from trained vets.
With Wren Kitchens moving into Parkgate Shopping Park nearby, Last month, Rothbiz revealed that plans had been submitted to allow DIY retailer B&Q to join Jollyes and open the retail park on Great Eastern Way.
Images: Jollyes
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