Le prochain panel de leadership de l’ACTA portera sur l’assurance-voyage

Last updated: 9:30 PM ET, June 10, 2024

In April, ACTA announced quarterly professional development workshops, each focused on different segments of the travel and tourism industry. This new initiative aims to provide an enriched platform to learn and discuss industry trends, while enhancing knowledge and fostering dialogue. The second workshop will be held on Friday, June 14 at 1 pm and will focus on the importance of selling travel health insurance. It will be offered in English only.

This leadership panel will bring together the following experts:

 Jennifer Waver, Assistant Vice President, Head of Travel Distribution at Manulife

 Cheri Thompson, Business Development Manager at Allianz

 Joseph Russo, National Sales Director, Travel Insurance at Blue Cross

Titled “Transforming Your Approach to Travel Insurance,” this workshop will help travel advisors navigate the world of travel health insurance. With travel rapidly evolving, it is more crucial than ever to understand the importance of travel insurance. We have seen significant changes in consumer behaviors, including how they purchase travel health insurance post-pandemic.

In view of these trends, travel advisors must adapt their approach to provide lifetime value, focusing not only on the initial sale, but also on long-term customer retention. Key points include managing pre-existing conditions and highlighting travel insurance enhancements, ensuring comprehensive coverage and customer satisfaction.

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